Mitchell Tapia
Hi, I'm Mitch. I am Junior Advertising and Graphic Design double major at Xavier University in Cincinnati, OH. My biggest passion within design is in helping brands build continuity between their own brand identity and how consumers view them across all platforms.
Much of my philosophy toward design comes from my interdisciplinary background and focuses around three main concepts: collaboration, emotion, and aesthetic. I have found that the greatest ideas come through the consideration of multiple viewpoints whether that means giving the client a higher level of input or working with a peer. I also take collaboration to mean finding the best use of medium possible. Good design rarely lives and dies on the computer alone. Second, as an advertiser I put a strong emphasis on the emotional appeal of a design. Color theory, Typography, and stylization must all work together in order to create a successful work. Lastly, by nature of design itself, aesthetics must always be prioritized as well.
I have done work for social media, poster design, banner design, packaging, apparel, logos, and website design. I am excited to take on what ever design challenge you decide to throw at me so please do not hesitate to contact me below! Thanks.